As part of the “Equal Trade: Chocolate Tastes Better” campaign, our team spent the past year collecting the powerful voices of cocoa farmers in Ghana — stories that reveal the hidden injustices in the […]
Beste #SDGCafé vrienden, Met veel enthousiasme nodigen we jullie uit voor een inspirerend #SDGCafé over duurzame handel met Afrika - nieuwe realiteit en kansen. Dit café, mogelijk gemaakt door het […]
🌍 𝗝𝘂𝘀𝘁𝗶𝗰𝗲 𝗳𝗼𝗿 𝗔𝗹𝗹: 𝗔 𝗣𝗼𝘃𝗲𝗿𝘁𝘆-𝗙𝗿𝗲𝗲 𝗪𝗼𝗿𝗹𝗱 𝗶𝘀 𝗣𝗼𝘀𝘀𝗶𝗯𝗹𝗲🌍 𝘿𝙪𝙩𝙘𝙝 𝙐𝙣𝙞𝙫𝙚𝙧𝙨𝙞𝙩𝙮 𝙎𝙩𝙪𝙙𝙚𝙣𝙩𝙨 𝙐𝙣𝙞𝙩𝙚 𝙛𝙤𝙧 𝙏𝙧𝙖𝙙𝙚 𝙅𝙪𝙨𝙩𝙞𝙘𝙚! A just, poverty-free world is within our reach—but we need YOU to make it […]
ETA replaces the traditional supply chain model by making producers co-owners, giving them an equal, guaranteed share of the final price. ETA challenges the structural inequalities that other models have been unable to overcome. Unlike conventional systems where profits are accumulated by intermediaries and retailers, ETA’s revenue-sharing approach redistributes value across the chain, empowering producers to benefit from every stage — not only from raw material sales, but from the value-added stages of production and commercialization.
A minimum threshold of revenue share is established, guaranteeing that a significant percentage of the final product’s value is returned to the producers. This shift ensures that economic sustainability. To reinforce equality and fight fraud, ETA integrates blockchain technology, creating a transparent, tamper-proof system. The result? A supply chain where wealth flows more equally — not just to the West, but across the globe.
Through joint ownership and long-term partnerships, ETC could restructure trade relationships to reduce dependency on retailers and give producers greater financial stability and decision-making power. Laborers have more to say in the value chain, like in setting demands/prices. Farmers and states earn a sustainable income and buyers get quality and ethically sourced products. Hereby breaks the Equal Trade Model the long-standing cycle of farmer exploitation for the benefit of retailers.
