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Equal Trade Chocolate Tastes Better

Date & Time:

November 13, 2025 @ 13:00 - 17:30

As part of the “Equal Trade: Chocolate Tastes Better” campaign, our team spent the past year collecting the powerful voices of cocoa farmers in Ghana — stories that reveal the hidden injustices in the chocolate industry.

Now, we bring these voices to life through a photo and film exhibition, followed by a panel discussion designed to spark awareness and dialogue among young changemakers about the inequalities in our global trade system. We will close off with drinks and the opportunity to connect with each other.

📅 Date: Thursday, 13 November 2025
🕐 Time: 13:00 – 17:30 CET
📍 Venue: The Hague University of Applied Sciences (THUAS) | Atrium/Centrale Hal
Johanna Westerdijkplein 75, 2521 EN, The Hague

Join this inspiring event bringing together students, politicians, young professionals, companies and ethical trade advocates. Celebrate the campaign’s impact — and help us push for equal revenue-sharing in the cocoa sector.

This event is for free. Sign up here.

Johanna Westerdijkplein 75, 2521 EN Den Haag, Nederland

Johanna Westerdijkplein 75
Den Haag, 2521 EN Netherlands

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Revenue-Sharing Model to Ensure Equal Wealth Distribution Along the Value Chain

ETA replaces the traditional supply chain model by making producers co-owners, giving them an equal, guaranteed share of the final price. ETA challenges the structural inequalities that other models have been unable to overcome. Unlike conventional systems where profits are accumulated by intermediaries and retailers, ETA’s revenue-sharing approach redistributes value across the chain, empowering producers to benefit from every stage — not only from raw material sales, but from the value-added stages of production and commercialization.

A minimum threshold of revenue share is established, guaranteeing that a significant percentage of the final product’s value is returned to the producers. This shift ensures that economic sustainability. To reinforce equality and fight fraud, ETA integrates blockchain technology, creating a transparent, tamper-proof system. The result? A supply chain where wealth flows more equally — not just to the West, but across the globe.

Abolish the Buyer-Supplier Relationship

Through joint ownership and long-term partnerships, ETC could restructure trade relationships to reduce dependency on retailers and give producers greater financial stability and decision-making power. Laborers have more to say in the value chain, like in setting demands/prices. Farmers and states earn a sustainable income and buyers get quality and ethically sourced products. Hereby breaks the Equal Trade Model the long-standing cycle of farmer exploitation for the benefit of retailers.